Privacy Policy

Who we are

Cap Fi [legal entity name], NMLS ID [#], [street address]. You can reach us at (555) 555-0142 or [email address].

Information we collect

When you submit an inquiry we collect the information you provide: name, phone number, email address, loan purpose and self-reported credit range. If you continue with an application we may also collect bank statements, identification documents, property information and, with your authorization, consumer credit reports.

We automatically collect standard technical data such as IP address, device and browser type, referring URL and pages viewed, through cookies and analytics tags including Google Analytics and Google Ads conversion tracking.

How we use it

To respond to your inquiry, evaluate loan options, contact you by phone, SMS or email about your request, comply with lending and recordkeeping laws, prevent fraud, and measure the performance of our advertising.

How we share it

We share your information with lenders and investors evaluating your loan, service providers who operate our systems under contract, credit bureaus when you authorize a credit pull, and regulators or law enforcement when legally required. We do not sell your personal information.

Calls, texts and consent

By submitting a form you consent to be contacted at the number provided about your loan inquiry, including by autodialed or prerecorded calls and SMS. Consent is not a condition of any purchase. Message and data rates may apply. Reply STOP to opt out of texts, or ask any representative to place you on our internal do-not-call list.

Cookies and advertising

We use cookies and similar technologies to understand how visitors use this site and to measure ad performance. You can control cookies in your browser settings and opt out of personalized Google advertising at adssettings.google.com.

Security and retention

Information is transmitted over encrypted connections and retained for as long as needed to serve you and to meet legal recordkeeping obligations, then securely destroyed.

Your rights

Depending on your state, you may request access to, correction of, or deletion of your personal information, and may opt out of certain sharing. Contact us at [email address] to make a request. We will not discriminate against you for exercising these rights.

Changes

We may update this policy; the revised version takes effect when posted on this page.